Privacy Policy

Welcome to LETSGOBRIDE, where your privacy and trust are our top priorities. This comprehensive Privacy Policy document outlines our commitment to protecting the personal information you share with us when using our platform. We operate under the name LETSGOBRIDE and may be referred to in this policy as "we," "us," or "our." The primary purpose of this document is to transparently explain how we collect, process, store, and safeguard your personal data across all our services. Our services include innovative wedding planning tools like the budget organizer, vendor manager, guest list tracker, and timeline creator. We believe you have the right to understand exactly what happens with your information, which is why we have drafted this policy in clear, accessible language. By accessing and using the LETSGOBRIDE website and its suite of planning tools, you acknowledge that you have read and understood the terms described herein. This policy applies to all information collected through our website, mobile applications, and any associated services or communications. We are dedicated to complying with applicable data protection laws and regulations in the jurisdictions where we operate. Should you have any questions after reading, we encourage you to contact us using the details provided at the end of this document.

To provide you with a personalized and seamless wedding planning experience, LETSGOBRIDE collects several categories of information. The first category is Personal Identification Data, which you voluntarily provide during account creation and service use, such as your full name, email address, phone number, and your wedding date. We also collect Financial Information necessary to process payments for premium features, including credit/debit card details and transaction histories, though sensitive payment data is handled by secure, certified third-party processors. The second major category is Technical and Usage Data, which is automatically gathered when you interact with our site, such as your IP address, browser type and version, device identifiers, operating system, pages you visit, the time and duration of your visits, and clickstream data. Thirdly, we collect User-Generated Content, which encompasses all the information you input into our planning tools, including detailed budgets, guest lists with contact details, vendor notes, checklist items, timelines, inspiration boards, and any messages sent through our platform. We may also collect Demographic Information that you choose to provide, such as your location, preferred wedding style, or budget range, to better tailor our recommendations. Additionally, if you connect your social media accounts for easier registration or sharing, we may collect certain profile information as permitted by those platforms. Information may also be collected from third-party services that you explicitly authorize to share data with LETSGOBRIDE. We employ cookies and similar tracking technologies to collect some of this data, as detailed in a later section. We limit data collection to what is relevant and necessary for the purposes outlined in this policy, and we do not collect sensitive personal data (like race, religion, or political opinions) unless voluntarily provided by you in your planning notes.

The personal data we collect is utilized for multiple specific, legitimate purposes essential to operating and improving the LETSGOBRIDE service. Primarily, we use your information to create, manage, and secure your user account, allowing you to access your wedding plans from any device. We use it to provide, operate, and personalize the core functionalities of our wedding planning tools, such as dynamically updating your budget tracker or populating your timeline with relevant tasks. Your data enables us to process transactions and subscriptions for any paid services, send you invoices, payment confirmations, and renewal notices. We use your contact information to communicate with you about your account, important service updates, changes to our policies, and responses to your customer support inquiries. With your explicit consent, we may use your email to send you marketing and promotional communications about new features, planning tips, partner offers, or special discounts that we believe may interest you. Aggregated and anonymized usage data is analyzed to understand how our platform is used, identify trends, measure the effectiveness of our features, and conduct research and development to innovate and improve the user experience. We may use information to troubleshoot technical problems, diagnose bugs, and ensure the stability and security of our website and applications. Your data helps us prevent fraud, abuse, and illegal activities by monitoring for suspicious account behavior or unauthorized access attempts. We may also use your information to comply with our legal obligations, respond to lawful requests from authorities, and enforce our Terms of Service. Finally, we use data to facilitate social sharing features if you choose to share parts of your wedding plan with friends, family, or vendors through our platform.

For users located in the European Economic Area (EEA) and the United Kingdom, LETSGOBRIDE processes your personal data in strict compliance with the General Data Protection Regulation (GDPR). Our processing activities are grounded on several distinct legal bases as required by law. The first and most common basis is your explicit consent, which you provide for specific processing activities, such as receiving our marketing newsletter or using non-essential cookies; you may withdraw this consent at any time through your account settings or by contacting us. The second basis is contractual necessity, meaning we process data that is essential to fulfill our obligations under the Terms of Service you agree to, such as processing your payment to grant you access to premium tools or storing your wedding checklist so you can retrieve it later. Third, we rely on legitimate interests for processing that is necessary for our business operations, provided those interests are not overridden by your fundamental rights and freedoms; examples include using aggregated analytics data to improve our website's performance or using your email for vital service notifications. In some cases, processing may be necessary for compliance with a legal obligation, such as retaining transaction records for tax authorities or responding to a valid court order. We may also process data to protect your vital interests or the vital interests of another person, though this is a rare circumstance. We document all our processing activities and the corresponding legal bases to ensure accountability. You have specific rights under the GDPR regarding your data, which are elaborated in the "Your Privacy Rights" section of this policy. We have also appointed a representative within the EU to facilitate compliance, whose contact details can be provided upon request.

LETSGOBRIDE is committed to minimizing the sharing of your personal information and does not sell, rent, or trade your identifiable data to third parties for their independent marketing purposes. However, to provide our services effectively, we do share data with the following categories of recipients under strict conditions. We share information with trusted Service Providers and data processors who perform essential functions on our behalf, such as payment processing companies (like Stripe or PayPal), cloud hosting services (like AWS or Google Cloud), email delivery services, customer support platforms, and analytics providers; these partners are contractually bound to use your data only as instructed and to protect its confidentiality. Information may be shared with professional advisors such as lawyers, auditors, and insurers where necessary for consultancy, audit, or legal compliance purposes. We may disclose information if we believe in good faith that disclosure is necessary to comply with a legal obligation, such as responding to a subpoena, court order, or request from a law enforcement agency. Disclosure may also occur to protect our rights, property, or safety, or the rights, property, or safety of our users or others, including for fraud prevention and credit risk reduction. In the event of a business transfer, such as a merger, acquisition, bankruptcy, or sale of all or part of our assets, user information may be transferred as a business asset to the new owner, who will be required to honor the commitments in this Privacy Policy. We may share aggregated, anonymized, or de-identified data that cannot reasonably be used to identify you with partners for industry analysis, demographic profiling, or marketing purposes. With your explicit direction or consent, we may share specific information you choose to disclose with vendors, wedding planners, or guests through our collaboration features. We require all third parties to respect the security of your personal data and to process it only in accordance with our contractual instructions and applicable data protection laws.

LETSGOBRIDE utilizes cookies and similar tracking technologies to enhance functionality, analyze usage, and support our marketing efforts. Cookies are small data files placed on your device when you visit our site; they allow us to remember your preferences, such as login status or language selection, so you don't have to re-enter them each time you return. We use session cookies, which are temporary and expire when you close your browser, to manage your navigation during a single visit securely. Persistent cookies remain on your device for a set period or until you delete them, enabling features like remembering your username for future logins. In addition to cookies, we employ web beacons, pixels, and tags to understand how you interact with our emails and website pages, helping us measure the effectiveness of our communications. These technologies help us collect Technical and Usage Data, as described earlier, which is crucial for analyzing website traffic and user behavior patterns to improve site structure and content. They also enable personalization by allowing us to tailor the content and recommendations you see based on your past activity and stated preferences. Some of our advertising partners may use cookies to deliver interest-based advertising on other websites you visit, based on your interaction with our platform, a practice you can opt out of through industry initiatives like the Digital Advertising Alliance. You have full control over these technologies through your browser settings; most browsers allow you to refuse all cookies, receive a notification when a cookie is being sent, or delete existing cookies. However, please be aware that disabling cookies may limit your ability to use certain interactive features of our website, such as staying logged in or saving your progress on a complex planning tool. We provide a clear cookie consent banner upon your first visit where you can adjust your preferences for non-essential cookies at any time.

At LETSGOBRIDE, we implement a robust, multi-layered security framework designed to protect your personal information from unauthorized access, alteration, disclosure, or destruction. We employ industry-standard encryption protocols, specifically TLS (Transport Layer Security), for all data transmitted between your browser and our servers, ensuring that information like login credentials and payment details is scrambled during transit. Your passwords are stored using strong, salted hashing algorithms (like bcrypt), meaning we never store or can see your actual password in plain text. Our servers and infrastructure are hosted with leading, security-certified providers who maintain state-of-the-art physical and network security measures, including firewalls, intrusion detection systems, and regular vulnerability scans. We adhere to the principle of least privilege, ensuring our employees and contractors only have access to the data necessary to perform their specific job functions, and all such access is logged and monitored. We have established secure development practices, conducting regular code reviews and security testing to identify and remediate potential vulnerabilities in our applications. Our commitment includes having a comprehensive incident response plan to address any potential data breach swiftly and transparently, including notifying affected users and relevant authorities as required by law. While we strive to use commercially acceptable means to protect your data, it is critical to understand that no method of electronic transmission or storage is 100% secure. We cannot guarantee absolute security against every conceivable cyber threat. Therefore, we also urge you to play an active role in security by creating a strong, unique password for your LETSGOBRIDE account and not sharing your login credentials with others. We will promptly notify you and the applicable supervisory authority if we become aware of a data breach that is likely to result in a high risk to your rights and freedoms.

The LETSGOBRIDE platform may, for your convenience and enrichment, contain hyperlinks to external websites, resources, or services operated by third parties, such as recommended wedding vendors, venue websites, invitation printers, or registry partners. It is important to recognize that these third-party sites have separate and independent privacy policies, which are not governed by this LETSGOBRIDE Privacy Policy. When you click on a link that directs you away from our site, any information you subsequently provide is collected directly by that third party under their own terms. We do not endorse and are not responsible for the content, accuracy, privacy practices, or security of any linked websites. We strongly encourage you to review the privacy policy of every site you visit, especially before submitting any personal information to them, as their data handling practices may differ significantly from ours. Our inclusion of a link does not imply an affiliation, sponsorship, or partnership with the linked site, nor does it constitute an endorsement of their business practices. Any interactions, communications, or transactions you undertake with these third parties, including payment for services or sharing of your wedding details, are solely between you and that third party. LETSGOBRIDE shall not be held liable for any loss, damage, or claim arising from your use of these external resources. If you choose to connect your LETSGOBRIDE account to a third-party service via an API or authentication method (like "Login with Google"), you are authorizing us to share certain information as permitted by that service, and you should review the permissions you are granting carefully.

LETSGOBRIDE is designed and intended for use by adults who are actively planning a wedding or similar celebration. We do not knowingly solicit, collect, or maintain personal information from individuals under the age of 16 (or under the age of 13 in compliance with the U.S. Children's Online Privacy Protection Act - COPPA). Our services, content, and tools are specifically tailored for an adult audience and are not appealing or appropriate for children. If you are under the age of 16, you are expressly prohibited from registering for an account or providing any personal information to us through the website or applications. If we discover or are notified that we have inadvertently collected personal data from a child under the age of 16 without verified parental consent, we will take immediate steps to delete that information from our servers as quickly as possible. We encourage parents and legal guardians to monitor their children's online activities and to use parental control tools to help enforce a child-friendly online environment. If a parent or guardian becomes aware that their child has provided us with personal data without their consent, they should contact us immediately using the details provided in the "Contact Us" section. We will make reasonable efforts to verify the identity of the requesting parent or guardian and promptly delete the child's information from our active databases. We support the rights of parents as outlined in regulations like COPPA and the GDPR, which give them control over the collection of data from their children.

Depending on your geographic location and applicable data protection laws, you possess a number of rights regarding your personal information held by LETSGOBRIDE. You have the right to be informed about how we collect and use your data, which is the purpose of this comprehensive policy. You have the right of access (or "data subject access request") to receive a copy of the personal data we hold about you, delivered in a structured, commonly used, and machine-readable format. You have the right to rectification to request correction of any inaccurate or incomplete personal data we have on file. You have the right to erasure (or the "right to be forgotten") to ask us to delete or remove your personal data where there is no compelling reason for us to continue processing it, subject to certain legal exceptions. You have the right to restrict processing to request a temporary halt on the processing of your data, for example, while you contest its accuracy. You have the right to data portability, allowing you to obtain and reuse your personal data for your own purposes across different services, which means you can request a transfer of your wedding plans to another provider. You have the right to object to processing based on legitimate interests or for direct marketing purposes, and we will stop such processing unless we demonstrate compelling legitimate grounds that override your interests. If processing is based on consent, you have the right to withdraw that consent at any time, which will not affect the lawfulness of processing before the withdrawal. To exercise any of these rights, please contact us using the details below; we may need to verify your identity before processing your request and will respond within the timeframe required by law (typically one month). You also have the right to lodge a complaint with a data protection supervisory authority in your country of residence if you believe our processing violates applicable law.

If you are a resident of the State of California, you are granted additional privacy rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA). You have the right to request disclosure of the specific pieces and categories of personal information we have collected about you, the categories of sources from which it was collected, the business or commercial purpose for collection, and the categories of third parties with whom we have shared it. You have the right to request deletion of your personal information collected or maintained by us, subject to specific statutory exceptions. You have the right to opt-out of the "sale" or "sharing" of your personal information for cross-context behavioral advertising; LETSGOBRIDE does not currently sell personal information in the traditional sense for monetary gain, but we may share data with advertising partners under certain circumstances that could be construed as "sharing" under the CPRA. To exercise your right to opt-out, you can adjust your cookie preferences via our banner or contact us directly. You have the right to correct inaccurate personal information that we maintain about you. You have the right to limit the use and disclosure of your sensitive personal information to only what is necessary to provide our services. You have the right to non-discrimination for exercising your CCPA/CPRA rights, meaning we will not deny you services, charge you different prices, or provide a different level or quality of service because you chose to exercise your privacy rights. To submit a verifiable consumer request, please use the contact details below; you may also designate an authorized agent to make a request on your behalf. We will respond to verifiable requests within 45 days, with a possible 45-day extension if notified.

LETSGOBRIDE is a global service, and our primary data processing infrastructure may be located in countries outside of your country of residence, such as the United States. When you provide your information to us, it may be transferred to, stored, and processed in a country whose data protection laws differ from those in your jurisdiction. These countries may not provide a level of protection equivalent to that of your home country, particularly if you are located in the EEA, UK, or Switzerland. To safeguard such transfers, we rely on legally approved transfer mechanisms designed to ensure an adequate level of protection. For transfers from the EEA, UK, and Switzerland to the United States and other countries, we implement the European Commission's Standard Contractual Clauses (SCCs) with our service providers and partners, which are contractual commitments requiring them to protect your data. We also supplement these clauses with additional technical and organizational safeguards, including robust encryption and strict access controls, to provide multiple layers of security for your data in transit and at rest. Where we transfer data to third-party processors, we conduct due diligence to ensure they offer sufficient guarantees to implement appropriate technical and organizational measures. By using our services and providing your information, you consent to this transfer, storage, and processing in accordance with the safeguards described in this policy. If you would like more information about the specific transfer mechanisms we use, or to obtain a copy of the relevant safeguards, please contact us using the information provided in the "Contact Us" section.

LETSGOBRIDE will retain your personal data only for as long as is absolutely necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Our retention periods are determined by considering the amount, nature, and sensitivity of the data, the potential risk of harm from unauthorized use or disclosure, the purposes for which we process it, and whether we can achieve those purposes through other means. As a general rule, we retain your account data and user-generated content for the duration that your account is active, plus a reasonable grace period thereafter should you wish to reactivate it. If you choose to close your account, we will initiate the deletion of your personal data from our active systems within a standard period, though some anonymized or aggregated data may persist for analytical purposes. Transaction and billing information is retained as required by tax, accounting, and other financial laws, typically for a minimum of 7 years from the end of the financial year in which the transaction occurred. Technical logs and backup data may be kept for a shorter period necessary for security monitoring, troubleshooting, and disaster recovery, after which they are securely erased. In some cases, it may not be possible for us to completely delete all data due to technical constraints of our backup systems; in such instances, we will securely isolate and protect that data from any further processing until deletion is possible. When your data is no longer needed, we will securely destroy or permanently anonymize it using industry-standard methods to ensure it cannot be reconstructed or linked back to you.

The digital and regulatory landscape is constantly evolving, and as such, LETSGOBRIDE reserves the right to update or modify this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or services. We will notify you of any material changes by posting the updated policy on this page with a new "Last Updated" date prominently displayed at the top. If the changes are significant and affect your rights, we will provide a more direct form of notification, such as sending an email to the address associated with your account or displaying a prominent notice on our website before the changes take effect. We encourage you to periodically review this page for the latest information on our privacy practices; your continued use of the LETSGOBRIDE service after any modification constitutes your acknowledgment of the revised policy and your agreement to be bound by it. If you do not agree with the changes, you have the right to discontinue using our services and may close your account. All changes to this policy will become effective immediately upon posting unless otherwise stated. We will keep prior versions of this Privacy Policy in an archive for your review upon request. It is your responsibility to ensure we have an up-to-date, active, and deliverable email address for you, and to regularly check our website for updates.

If you have any questions, concerns, comments, or requests regarding this Privacy Policy or our data handling practices, we welcome you to reach out to us. For privacy-specific inquiries, the most efficient method is to contact our designated Data Privacy Officer via email at privacy@letsgobride.com. When contacting us, please provide as much detail as possible about your inquiry or request, including your full name, the email address associated with your account, and a clear description of the matter, to help us respond accurately and promptly. For requests to exercise your data subject rights (e.g., access, deletion), please use the subject line "Privacy Rights Request" to ensure it is routed correctly. We are committed to working with you to address and resolve any complaints or disputes you may have about our use of your personal data. If you are unsatisfied with our response, you have the right to contact your local data protection supervisory authority. We aim to respond to all legitimate requests within one month, though it may take longer if your request is particularly complex or you have made several requests.